Edie Parker at ReLeaf — the fashion-crossover flower brand produced exclusively in Maryland by Curio Wellness. Vogue called it "Stoner's Dior."

Edie Parker is the rare cannabis brand that started on fashion-week arms: founder Brett Heyman, a former Gucci PR executive, built the acrylic-handbag label Edie Parker before launching Flower by Edie Parker in 2019 out of New York. Vogue dubbed it "Stoner's Dior," and the design-forward, unapologetically feminine identity carries straight through to the cannabis line.
In Maryland, Edie Parker is produced exclusively by Towson-based Curio Wellness — the same partner behind Kaviar and Dixie — and distributed to dispensaries statewide.
Key Highlights:
Fashion crossover. Born from the Edie Parker accessories label; covered by Vogue and the New York Times.
Curio-grown. Maryland product comes exclusively from Curio Wellness in Towson.
Design-led lineup. Garden of Edie flower, Best Buds pre-rolls, vapes and signature accessories.
Shop the current Edie Parker selection on the live ReLeaf menu.
Brett Heyman founded Edie Parker as a handbag label in 2010 and launched the cannabis line in 2019, betting that cannabis retail was ready for a luxury-fashion sensibility — the New York Times headline was "Selling Weed But Making It Fashion." The brand says it now sells in eleven states, with cannabis moving only through licensed dispensaries while the accessories side sells direct. Maryland production and distribution run exclusively through Curio Wellness.
Edie Parker flower and Best Buds pre-rolls in rotation, with vape formats appearing by run. It shares shelf space with the other premium flower tiles — compare CULTA and SunMed Growers for the local-craft alternative.
Browse the Edie Parker brand page on the live ReLeaf menu, and check the daily deals page.
Yes. ReLeaf stocks Edie Parker flower and Best Buds pre-rolls in regular rotation, with vape formats appearing run by run. The live Edie Parker menu shows current strains and pricing.
Curio Wellness in Towson produces and distributes Edie Parker exclusively for the Maryland market — the same operation behind Kaviar and Dixie. So the flower under the fashion label is Maryland-grown and tested through the state's regulated pipeline.
New York. Founder Brett Heyman, a former Gucci PR executive, launched Edie Parker as an acrylic-handbag label in 2010 and added the cannabis line, Flower by Edie Parker, in 2019. The brand now sells in eleven states through licensed dispensaries — edieparkerflower.com covers the full lineup.
The fashion crossover is real, not a costume: Vogue called the brand "Stoner's Dior," and the design-led, unapologetically feminine identity runs from the handbags through the Garden of Edie flower line and the smoking accessories sold alongside it. Few cannabis brands arrive with an established luxury-fashion audience already attached.
Check the daily deals page before you visit — premium flower rotates through promotions, and pre-roll multipacks are the most common Edie Parker feature. Menu stock moves by production run, so if a strain you want is listed, don't wait long.